Here you can find my latest thoughts, musings & updates relevant to the world of Makers, Crafters, Handmade &

Small Businesses

The Trust Era for Makers: How Handmade Businesses Can Stand Out in an AI World

The Trust Era for Makers: How Handmade Businesses Can Stand Out in an AI World ...more

The Advice Dilemma

July 17, 2026•7 min read

Why Sales Feel Hard In Your Maker Business — And Why It's Rarely Just One Thing

Why Sales Feel Hard In Your Maker Business — And Why It's Rarely Just One Thing. This blog posts looks at what other things might be at play ...more

Visibility, Confidence, Growth

April 28, 2026•5 min read

What Other Makers Are Saying

Kind words from makers who have used my work to look at their business differently

I like that Barbara breaks things down into manageable chunks and really makes you think about your customer — rather than giving you generic advice.

— Sarah

I finished the workbook and got posts at the end. I've been playing with the prompts ever since — changing the customer profile, testing different niches. It amazes me what you get back with simple tweaks

— Karen

I have social media accounts but I've never really posted because I don't know what to say. This is exactly what I needed.

— Sandra

Practical tools, clear thinking and honest support for small business growth.

Why making sales in your small business feels so damn hard - Free Guide

If you’re putting work out there, trying to stay visible, but sales feel slow and you're not sure what's really going on — this guide will help you understand why.